[DESCRIBE YOUR PROCESS - EVERY DESIGNER HAS THEIR OWN PROCESS]

I will provide:
-Motion Design
-Creative Direction
-Voice Over Scratch Track (for timing if not provided)
- Animation

You will provide: (I can help with some of these for an additional cost if you are not able to provide)
-Video Script
-Voice-over recording (scratch track & final record file)
-Music Selections

PROCESS

Discovery/ script discussion:
- Collaborate with the client to understand the core concept, key messages, and goals of the explainer video.
- Develop a comprehensive plan for creating the motion graphics video, including visual style, script, and animation techniques.
- Consult with a copywriter/script writer to develop a clear and concise script that effectively communicates the concept to the audience.

Mood Boards & Story Boards:
- Develop style frames/mood boards based on goals
- Develop a storyboard that outlines the visual sequence and transitions of the motion graphics video.
- Ensure the storyboard aligns with the script and effectively conveys the message.
- Design the visual elements, characters, icons, and backgrounds that will be used in the motion graphics video.
- Ensure the visual design aligns with the client's branding and desired aesthetic.

Animatic/Motion Test:
- Animate 10-15 second motion test to confirm the animation style

Animation Round 1:
- Animate based on storyboards & approved motion tests using After Effects

Get Feedback

Animation Round 2:
- Make adjustments to animations

Get Feedback

Editing/Final Touches:
- Add any textures/extra layers to animations
- Edit video for timing and pacing

Get Feedback

Final Render/Delivery:
- Final QC and delivery to client